Blue Sun

Blue Sun

Blue Sun is a travel agency specializing in destination weddings and vacations in the Caribbean and Central America. A logo refresh offered new life to the brand and an opportunity to clearly differentiate between the sectors with two distinct voices within a singular typographic system.

Client

Blue Sun

Scope

  • Logo Refresh
  • Identity
  • Brand Nomenclature
  • Messaging
  • Application
  • Digital

Team

  • Anna Jacobs
  • Macy Burr
MADE WITH LOVE

Our type and color strategy allowed for a subtle visual tone shift when promoting Blue Sun’s destination wedding services.